we do...
de-fin' is a full service creative firm specializing in graphic design, branding, web development and marketing. Our goal is to provide our clients with the best possible communication strategy.
Company News
Opera singer Carl Tanner has selected de-fin, llc to design his new website...
de-fin’ has signed with DC Born & Bread to provide creative and branding services for the new restaurant in Washington, DC...
de-fin’ is proud to unveil their new web site for 2008. The site has been totally redesigned to better display our services and work...
de-fin’ has just signed with Furnace Filters to Your Door to provide a custom web solution for the user interface and backend integration.
de-fin, llc has signed a deal with GG Tauber to develop their 2008 catalog.
360Overview
Shopping with confidence is the desire of every online consumer. With over a decade of experience in ecommerce development, we understand the business of the Internet and excel at custom technology solutions that ensure our clients’ success. A site that is user friendly, beautifully designed and focused on your target market requires vision, technical expertise, and secure, compliant servers and facilities.
Moving your product line to an ecommerce environment takes a great deal of planning and research. Overlooking even the most menial task can be the difference between success and failure. Utilizing Ecommerce360 enables your organization to have a customized ecommerce web portal. Giving you the specific tools and solution your business requires. You are no longer trapped into a template/software solution. Let us handle the design, function, hosting and processing to take the hassle out of ecommerce site setup and operation.
360Planning
No matter if you are starting a new eCommerce imitative with just an idea or if you have an existing site, eCommerce360 is the solution for you. Determining your current needs and future wants is the first step in the planning process. We can address and develop a plan for clients looking to launch a new eCommerce business, redesign a current eCommerce site’s look and feel, or development of a back backend product database. Taking the time to understand your business will ensure that your project is a success.
Over 50% of all shopping carts are abandoned before a consumer reaches the checkout page. Confusion, mistrust and lack of patience are some of the top reasons people leave your site. Our eCommerce360 solution looks at more than just what looks "cool" on a page. Understanding your target market and how they will interact with the site is one of the most important things that can be done to help make your site a success.
Prior to design we take the time to learn about your target market and what they are looking for in a site. We will then begin by creating wireframes (basic site layout) to show where important elements of the page will fall. From these we can design a site that is user-friendly and easy to navigate. The final step is adding graphical elements to the site. All of these steps are done with the goal of creating a site that is both visually appealing and easy to use.
360Selling
The ultimate goal of your eCommerce site is to sell products and services to your target market. Our upselling add-ons can help get the most out of each customer. Features such as wish list, look book, print catalogue integration, gift wrapping, product comparisions, and "also purchased" make the ability to upsell consumers easier by giving them the information that matters when they are most interested.
360Cart
Your site's shopping cart can be a deterrent to the selling process if not designed correctly. The eCommerce360 solution provides custom shopping carts with fewer clicks to increase speed, ease-of-use and functionality. Your customers should not be forced to interact with your site in a way that is unnatural to their shopping style. Designing your cart for your target market is necessary to decrease the number of abandoned carts and increase your sales. Using eCommerce360, your customers will shop with confidence and ease.
360Development
Utilizing state of the art technology is essential to the user experience. Managing your data is not only crucial to sales, but also return customer sales. In utilizing eCommerce360, you receive the expertise of program developers that develop Java servlets, Java applets, and JSP; Tomcat Container Server, Apache Web Server, XML and SOAP communication standards, PERL, SQL based databases (Oracle an and MySQL), HTML, CSS, XHTML, IBM WebSphere, JBoss and other J2EE technologies; PHP, VB.NET, ASP, C#, AJAX, Javascript, CVS, NetBeans IDE, Eclipse IDE, and Visual Studio IDE. Our programming staff is constantly learning new technologies and the latest web trends. By understanding your needs, we can implement these new technologies into your site to make the customer experience and data management more streamlined and functional.
360Hosting
All systems inside the data center are monitored 24 hours a day 365 days a year by more than 50 certified engineers at the Network Operations Center (NOC). With enterprise-level experience, the engineers provide networking and security to help maintain our systems uptime. The NOC resembles the NASA command center with four giant screens (8x6 feet) displaying the status of servers and network. The precision monitoring system allows the facility staff to take immediate action and provide critical real-time information to our customers.
This facility is Multi-Honed Backbone Connection Facility that was engineered to provide the highest levels of connectivity. The datacenter provides access to backbone providers such as AT&T, Time Warner, Level 3, MCI, XO Communications, SBC, Williams, and ICG. This diversity of backbone providers allows the facility to provide multi-homed bandwidth for continuous connectivity.
360Marketing
Building your site is only the beginning of a successful eCommerce portal. Now you have to let people know that it exists. We don't build your site and leave, we are dedicated to your success. For that reason we have developed ongoing services to help make sure your site is found. The eComplish360 solutiuon addresses everything from e-mail marketing, and search engine optiomization, to customer follow-up and site updates. In addition we provide all our clients with a web-basd CRM so that you can stay on top of all your companies marketing activities. All with a goal of increasing site traffic and sales.
